The China Tea Marketing Association (CTMA)
The China Tea Marketing Association (CTMA) was found in 1992
Category: Knowledge
Category: Knowledge
Chongqing tea farmers harvest spring tea in eco-friendly gardens
By Deng Rui and Tan Yingzi in Chongqing | chinadaily.com.cn | Updated: 2026-03-26 17:09 In the picturesque Changping village, located in Chongqing’s Nanchuan district, local tea farmers have recently been busy with the annual harvest of spring tea in its eco-friendly tea gardens. Over the past few years, Nanchuan has embraced an innovative approach to
Tea farmers harvest West Lake Longjing tea in China’s Hangzhou
Xinhua | Updated: 2026-03-20 10:13 Tea farmers in Hangzhou of East China’s Zhejiang province started to harvest the West Lake Longjing tea, one of the most popular tea varieties in the country. The Longjing tea is a variety of green tea. As one of China’s 10 most famous teas, West Lake Longjing tea is characterized
Dianhong tea: Brewed by time and nature
Updated: Mar 21, 2026 chinadaily.com.cnPrint Thirsty to learn more about Chinese tea culture? Let’s have some Dianhong tea first. Hand-picked like fine coffee beans, crafted with care and brewed into honeyed, fruity warmth, Dianhong tea isn’t made for fancy ceremony. It’s integral to daily life, shared, sipped, and slurped. So raise a cup of Dianhong
Finely balanced tea captures the flavor of chun fen
Spring Equinox heralds the precious first flush of leaves from the misty mountains of eastern China By LI YINGXUE | CHINA DAILY | Updated: 2026-03-20 08:35 The first sip of spring tea is more than a seasonal treat; it is a profound encounter with the delicate equilibrium of Spring Equinox, or chun fen. Falling on Friday, chun
Tea brands push fresh brews toward stronger global presence
Tea brands push fresh brews toward stronger global presence China Daily | Updated: 2026-03-14 13:35 In recent years, Chinese tea beverage brands have become an increasingly familiar sight overseas. From Kuala Lumpur to Singapore and as far as Los Angeles in the United States, Chinese milk tea and freshly brewed tea brands are establishing a presence
Sip of tea reshapes young Russian’s life trajectory
By HOU CHENCHEN and LI YINGQING in Pu’er | CHINA DAILY | Updated: 2026-03-05 09:28 Editor’s note: China Daily presents the series Friends Afar to tell the stories of people-to-people exchanges between China and other countries. Through the vivid narration of the people in the stories, readers can get a better understanding of a country that
Shandong Rizhao: Overseas Orders in the Matcha Workshop
During the Chinese Lunar New Year holiday, matcha enters its peak sales season. A 40 ton matcha order from Japan has kept the matcha production workshop at the Rizhao Tea Science and Technology Innovation Demonstration Park exceptionally busy. A group of workers here are quietly guarding this green “Chinese flavor”. Deng Xuezhi is a technical
Nearly 10 million cups of new-style tea drinks were sold during the 2026 Spring Festival
During the Spring Festival holiday, many new-style tea drink brands saw explosive growth in performance.Moly Milky’s nationwide GMV surged by more than 130% year-on-year, with some stores achieving a 790% month-on-month increase compared with pre-holiday levels, and nearly 10 million cups were sold in total.Tianlala, which enjoys strong advantages in township markets, recorded a month-on-month
Salty Milk Tea Emerges as the New Favorite
The new tea beverage market is swept by a ‘salty aroma trend’, with salty milk tea evolving from a niche experiment to a hit category. Multiple leading brands have seen their new products sell out one after another, sparking an industry-wide ‘salty rush’. HeyTea’s “Jiangxiang Bai Tuo Suiyinzi” (Saucey White Crumbled Silver) has become a
Jingshan Matcha Bottle Cap: A Global Sensation with a 360,000-Unit Order from Poland
On the desk of Wang Junhua, Chairman of Hangzhou Jingbaiwei Matcha Technology Co., Ltd., sits a vast collection of water bottles from across the globe—unique testaments to how his innovative matcha bottle cap has conquered overseas markets and surmounted the challenges of cross-border product compatibility. In July 2025, a matcha bottle cap unexpectedly went viral