The China Tea Marketing Association (CTMA)
The China Tea Marketing Association (CTMA) was found in 1992
Year: 2023
Year: 2023
China Tea Marketing Association Made an Official Visit to Brazil and Columbia
At the invitation of Brazil China Chamber of Commerce and Colombia China Friendship Association, from Dec 5thto Dec 12th, China Tea Marketing Association made an 8-day official visit to Brazil and Columbia for tea industry and market investigation. During the visit, CTMA respectively visited Brazil China Chamber of Commerce, Solidaridad Brazil Branch, Colombia China Friendship
New-style Tea Beverage In 2023: The Year of Rat Race, Marking Down or Hitting Overseas Markets ?
The Year 2023 is one with more rat race in new-style tea beverage. After three years of epidemic, the consumer market has ushered in a full recovery this year, but “retaliatory consumption” does not seem to be reflected. The trend of rational and healthy consumption is surging, and the questionable characteristics of high sugar, high
Tea from Xiaogan, C China’s Hubei enjoys popularity along Belt and Road
From People’s Daily Online On Dec. 1, a China-Europe freight train loaded with 200 tonnes of tea produced by Hubei Xiaoganhong Tribute Tea Co., Ltd. (Xiaoganhong) departed for Russia. During the Third Belt and Road Forum for International Cooperation in Beijing in October, Xiaoganhong, which is based in central China’s Hubei Province, signed a contract
New-style tea beverages brew new consumption trend
NANNING, Dec. 1 (Xinhua) — Having savored tea for over 2,000 years, Chinese tea enthusiasts are now welcoming innovations in this age-old beverage, with trends ranging from fruit tea and bubble tea to blended drinks like chai latte, sparking a thriving market. Peng Yonghua, a veteran engineer at the research and development center of an
“Drinking” leads the trend – the 2023 New-Style Tea Beverage Exchange Conference was successfully held
On November 19,”Drinking” leads the trend – the 2023 New-Style Tea Beverage Exchange Conference was successfully held. Wang Qing, Chairman of China Tea Marketing Association and director general of National Technical Committee 339 on Tea of standardization Administration of China, Song Huiyu, Chairman of Chibi CPPCC and Executive Vice chain leader of tea industry; Zhang
2023 “Belt and Road” Qingzhuan Tea Exhibition Came to a Successful Conclusion
Recently, the 2023 “Belt and Road” Chibi Qingzhuan Tea Exhibition was held in Chibi City, Xianning, Hubei Province. With the theme of advocating tea culture, thriving tea economy, promoting tea brands and expanding tea consumption, the exhibition has 60 special booths and 90 standard booths, attracting more than 100 brand tea enterprises to participate in
19th China Tea Industry Economic Annual Conference was successfully held in Chibi city, Shanxi province
On November 18th, the opening ceremony of the 19th China Tea Industry Economic Annual Conference which is organized by China Tea Marketing Association was held in the Chibi Convention Center. After the opening ceremony, the participants visited the exhibition area of the People’s Square of Chibi City. Leaders from Yunnan Province, Anhui Province, Fujian Province,
Tea customs in northern regions of China
In the north of the Huaihe River in China, although tea is not produced, it has a history of over a thousand years of tea drinking and has also formed local tea drinking customs. The way people in the north drinking tea is not as particular as in the south, mainly to quench their thirst.
Matcha，The “Superfood” of Antioxidants
The origin of matcha lies in China! It was invented in the Tang Dynasty and widely spread in the Song Dynasty. However, after the Ming Dynasty, matcha became less popular and was replaced by tea leaves brewed for drinking. Ancient matcha was called “powdered tea” and was made from high-quality fresh tea leaves processed into
New Trend in New-style Tea Beverage, 2023
In the new consumption era, on the basis of improving quality, continuing to understand consumer demand and closely focusing on consumer demand for product innovation will be the first path for new tea brands to break through. So, in 2023, what are the major trends in the product innovation of new-style tea beverage? Strong aroma