The China Tea Marketing Association (CTMA)
The China Tea Marketing Association (CTMA) was found in 1992
Author: Elizabeth Dobos
Author: Elizabeth Dobos
Budding products: Refreshing Summertime Teas
ITO EN Launched Oi Ocha RTD Tea Photo: ITO EN introduced its new organic Oi Ocha ready-to-drink tea to the United States market at the Summer Fancy Food Show June 29-July 2 in New York City. The refreshing tea is made from USDA-certified organic whole green tea leaves, purified water and natural vitamin C
How These Professional Football Players Kicked Off NYA TEA
Kai Oredugba, Chuva Featherstone and David Oredugba; photo courtesy of David Oredugba Brothers Kai and David Oredugba built upon their experiences as professional football players when forming their tea company, . NYA TEA stands for “Not Your Average Tea.” Nya also means “new” in Swedish. Here is why the name fits. After playing college football
Teaware Shows Variety at World Tea Expo
VIVA Scandinavia A broad spectrum of teaware styles—modern, traditional and whimsical—were displayed at the World Tea Expo in Las Vegas, June 12-14. The perfect teapot exists for every type of tea enthusiast and here are a few that stood out. Advertisement Denmark-based showcased an array of modern tea sets made of porcelain and borosilicate,
New Tea Appliances Impress at World Tea Expo
Sophisticated new multi-temperature brewers were exhibited recently at the World Tea Expo in Las Vegas and are now available to those who want extra care put into brewing their tea. Qi Aerista’s Smart Brewer and Bonavita’s 1.0L Variable Temperature Kettle are two to debut. Qi Aerista Smart Brewer Qi Aerista Smart Brewer, photo by Elizabeth
5 New Ways to Serve Rooibos
Healthy rooibos red tea latte topped with cinnamon; GettyImages.com Rooibos has long been enjoyed in South Africa, and now Americans and Europeans are appreciating the brew in various formats. Here are five creative ways to serve rooibos. Rooibos Espresso and Lattes In March, launched two Rooibos Lattes: the Starbucks Rooibos Latte and the Red Apple
10 World Tea Expo Sessions to Help You Build Marketing and Retailing Skills
World Tea Expo offers myriad tea business sessions that can help current business owners improve their operations and give future entrepreneurs a strong foundation. These sessions focus on instilling marketing and retailer skills for a successful tea business. Attendees can select which courses they believe would best improve their businesses and walk away with the
Budding Products: RTD Cascara, Chai and Rooibos
Peloton Launches RTD Cascara Tea West Chester, Pennsylvania-based coffee company formulated a new line of four ready-to-drink cascara teas. Cascara is the Spanish word for “husk” and is the name used for the dried skins that encompass coffee beans. It is full of antioxidants gleaned from chlorogenic acid, while containing less caffeine than coffee. Peloton’s
Budding Products: More Matcha for Summertime
Pinkberry Introduces ‘A Perfect Matcha’ (PRNewsfoto/Pinkberry) Scottsdale, Arizona-based launched a new frozen beverage just in time for summer. A Perfect Matcha is a perfect match of Pinkberry’s new Green Tea Lemonade frozen yogurt, pineapple and mango toppings and a sprinkle of matcha powder. It will be available through June 21. “The vibrant new Green Tea
Tea Industry Influencers Discuss Engaging New Customers
Waiter is bringing drinking and delicious desserts to clients of cafe. Photo credit: GettyImages.com World Tea News asked tea industry influencers the following question: What we as an industry need to do to engage new customers? Here are their responses. Make, serve, explain and inspire people about your teas…. it’s is a powerful, simple, affordable
Boun-tea-ful Teas, Gifts and Events Mark Mother’s Day
Sunday, May 13, is Mother’s Day and companies are offering new teas and gift sets especially for moms, who will surely be filled with warmth in more than one way. Here is what is trending. Mother’s Day Tea Blends Photo credit: RepublicofTea.com created a Mother’s Day Blend of Sri Lankan black tea fennel seed, lemon