The China Tea Marketing Association (CTMA)
The China Tea Marketing Association (CTMA) was found in 1992
Author: Dan Bolton
Author: Dan Bolton
Assam Labor Abuse Inspires Public Awareness Campaign
Tea pickers harvesting tea leaves in Assam, India. GettyImages.com Assam’s largest tea estates have been cited in disturbing reports of labor abuse and child trafficking the past few years, tarnishing the reputation and marketability of one of the world’s best-known teas. Four years ago, the World Bank, university researchers, and NGOs investigating mistreatment led to
Turmoil at DAVIDsTEA Leads to Missed Opportunity
MONTREAL, Quebec Joel Silver DAVIDsTEA President and CEO Joel Silver resigned this week after a vicious proxy battle that returned control of the public company to co-founder Herschel Segal. A block of investors, led by TDM Asset Management Director Benjamin Gisz, and supported by proxy consultants Glass, Lewis & Co., vigorously objected to a seven-member
Replenish Retail: The Refill Revolution
Home An Australian specialty tea company has developed compostable refill packaging and fill-your-own bulk dispensers in support of “.” Two million Australian consumers already have pledged to avoid single-use packaging, a national promotion that adds momentum to the “refill revolution.” Founder Anthia Koullouros says is one of the first Australian tea companies to embrace sustainable,
Director of Global Tea Initiative at World Tea Expo
Katharine Burnett Informed consumers make better choices and more frequently that choice is tea. “Compare tea to the wine industry,” suggests Katharine Burnett. “The more knowledgeable the consumer is, the more s/he buys. And this puts pressure on the industry to provide better and better quality, which makes the choices even better for all, and
This Home Brewer is Built to Do it All
Pico Brewer Kickstarter is the birthplace of many devices, clever ideas all, but littered in the aftermath are many tales in which donors funded a product only to see it fail to materialize. That is why some viewed with skepticism the launch last week of ’s combination craft beer maker that brews kombucha and makes
Nestle-Starbucks Alliance Brings Mutual Benefits
Teavana has sold more than 1.9 million bottles of Teavana bottled tea through the partnership with Anheuser-Busch. Brands get all the attention, but distribution is the formidable skeleton that enables food and beverage titans such as Nestlé ($90 billion), PepsiCo ($63 billion), Coca-Cola ($42 billion) and Kraft Heinz ($26 billion) to generate $25 to $100
Tea Growth in Specialty Grocery
Janis Grover Americans overwhelmingly buy their tea where they shop for food. Only 7 percent report buying packaged tea in tea houses and coffee shops. Specialty tea is a very appealing category in niche food markets, explains Janis H. Grover, a marketing, new product development and sales professional presenting at this year’s World Tea Expo.
Tea Industry Association Set to Launch This Summer
Tony Gebely, executive director American Specialty Tea Alliance This summer the blog will evolve to become the (ASTA), according to founder Tony Gebely. “There has long been a need for an industry association that specifically focuses on and supports the growth of the specialty tea industry in America,” Gebely said. Inspired by the Specialty Coffee
India Tea Board Helps Finance Small Tea Factories
Tea Picker Picks Leaves. Photo credit: Thinkstockphotos.com The Tea Board of India, noting the fact that some 60 percent of tea there is produced by smallholders, is offering to subsidize construction. The factories cost about INRs2.5 million ($38,000) and can process about 500 kilos of tea per day (25,000 kilos of fresh leaf). The Tea
Q & A With Shabnam Weber, Tea and Herbal Association of Canada
Shabnam Weber, Tea and Herbal Association of CanadaShabnam Shabnam Weber is the newly appointed president of the (THAC). Before accepting the position, she resigned from her role as president and chief executive of , a tea retail and wholesale company she cofounded in 2000. Weber served the past decade as a director of the