The Beijing International Tea Expo 2024 was Successfully Held

From June 7th to 10th, Beijing International Tea Expo 2024, Beijing Maliandao International Tea Culture Expo 2024 and Yihong Congou Tea Culture Festival 2024 (hereafter as “Two expo,One Session”) were successfully held in Beijing Exhibition Center. The event was approved by the Ministry of Commerce and co-sponsored by China Tea Marketing Association(CTMA), Xicheng District People’s Government of Beijing Municipality and Yichang City People’s Government of Hubei Province.

According to statistics, the 2024 “Two expo,One Session” has a total of more than 400 leading enterprises from major tea producing areas in China, and 26 brand promotion activities with distinctive themes and strong cultural charm have been held. The passenger flow volume of Maliandao and Beijing Exhibition Center exceeded 130,000 people, and more than 800 projects were transacted, with a total turnover of about 650 million yuan, and online transactions exceeded 0.4 million yuan, an increase of 4.6% year-on-year.

The “Two expo,One Session” began in 2012. As a landmark brand tea industry exhibition with lofty intention, rich content, extensive influence and remarkable effect in China, It shows the new forms, scenarios, applications, concepts, traditions and trends, vitality and creativity of China’s tea industry in multiple fields, elements, and directions, creating a tea industry event that the majority of consumers are happy to see, and effectively driving the high-quality development of China’s tea industry.