The China Tea Marketing Association (CTMA)
The China Tea Marketing Association (CTMA) was found in 1992
The China Tea Marketing Association (CTMA) was found in 1992
Jiujiang is one of the important birthplaces of tea culture in China, with a long history of tea cultivation and thousand years of tea drinking. The geographical advantages of the “nine-province thoroughfare” and the ecological environment advantages of mountains, rivers, and lakes have nurtured two renowned regional tea brands, Lushan Yunwu Tea and Ninghong Tea, known for their “one green and one red” characteristics.
Lushan Yunwu Tea, originating from the Han Dynasty and becoming a tribute during the Jin Dynasty, has a rich taste, bright color, long-lasting aroma, clear soup color, and unique local cultural characteristics. It is known as one of the top ten famous teas in China. In 2015, the tea was registered as a geographical indication of agricultural products by the Ministry of Agriculture and Rural Affairs, P.R.China, and its brand awareness and market competitiveness continued to improve. On the 2024 China Brand Day, Lushan Yunwu Tea ranked 16th on the “Top 50 Regional Public Brand Values of Chinese Tea in 2024” with a volume of 4.92 billion yuan.
Ninghong tea is one of the earliest Gongfu black tea in China. It became a famous Chinese black tea from the Guangxu period of the Qing Dynasty to the Republic of China period. In 1915, Ninghong Tea won the highest prize, the Class A Grand Medal, at the Panama International Exposition, and held a high position in the Chinese tea industry. Ninghong tea has tight and beautiful strands, revealing golden tippy, and tall and straight seedlings. The color is dark and smooth, with a high and long-lasting aroma. The leaves are red and bright, and the taste is rich, mellow, and fresh. The rich and long-lasting apple aroma is intoxicating. In 2022, the production techniques of Ninghong tea were successfully listed in the UNESCO Intangible Cultural Heritage List.
As the main tea producing area in Jiangxi Province, Jiujiang City attaches great importance to the development of the tea industry. At present, the tea plantation area in is 450000 acres, with a production capacity of 15000 tons and a comprehensive output value of 6 billion yuan. Lianxi District, Lushan City, Xiushui County and other areas under Jiujiang City have also been selected as key tea producing counties in China for many consecutive years. Tea is not only an industry here, but also a symbol of inheritance and culture.